DMG Media

DMG media is a company which is a UK based Newspaper and online website publisher. DMG has its own subsidiaries such as the Daily Mail, Metro,The Mail,Mail online and many more. It is also owned by Daily Mail and General Trust also being its subsidiarity. Companies such as Daily Mail have a newspaper as well as a online website which can be checked at any time. The company Metro is very popular on the tube as it is given out for free in the tube stations for people to read it in their spare time while travelling.Every year 1.35 billion people use the tube, showing us that many people must read the Metro while passing through the tube. Making it a really god business and great place to place your ads.Their main subsidiaries are Daily Mail and Metro, this is because they are their two most viewed and used subsidiaries.

They also have one different company as their subsidiary called ecommerce which allows the users of the different news services such as daily mail to sign up to an exclusive Mail Whine club for example or you can even sign up to a Mail travel program which will give you different deals for you holiday makers. For example you are able to get a tickets for a cruise, the deal will also allow you to bring one travel partner with you on your Mail travel adventure, you could also get a free wine if you book a cruise. Ecomerce is just used to enhance the experience of the Mail users and allow them to feel like they are part of a group of people, a community of people who all enjoy the Mail and have many more things in common. People might also do this to meet new people and gain new experiences whether its in Finance or Travel they can learn new things. It allows the mail to get that extra bit of money also establishing loyal audiences who will stay with the news service.

 

One thought on “DMG Media

Leave a comment